Early morning fashion blues be like… Trying out unsatisfactory workwear options Dressing up for work can be #complicated. Where can you find that “on-the-go” work wear? Enter The Label Life’s Workwear Collection The Label Life, a lifestyle brand that sells styled trend-focused, signature pieces of fashion, accessories and home decor curated…
Amazon Go: Artificial Intelligence and the in-store experience
You could say, Amazon Go in a way, almost broke tech media’s internet this past December. The words: driverless shopping, checkout-free shopping, almost ‘shoplifting’, deep learning, computer vision and job killer AI were a few that made the rounds. Taking a step back, one does wonder why this is surprising,…
Back to School for the Nostalgic Adult
All of us have one in the closet. An item of clothing from younger years that we have delusions of fitting into one day. And most often it’s something that’s definitely not going to fit. Like a pair of jeans or a swimsuit. Back to school reminds the nostalgic adult…
Pikachu, Prada bags and Phygitalization
Much like the strategically-placed wine goblet on Kim K’s derriere, Pokemon Go broke the internet. No surprises on the ‘why’ though. This game is undoing what TV and typical video games did to us: it’s making us get off our asses and step outside. And the Rebecca Minkoff NYC store…
Changing Rooms in Concept Spaces
Know what changing rooms in concept stores need? More fun. There, I said it. A changing room is personal. It’s small, it’s private. It’s got mirrors. And concept spaces are meant to be nonconformist and exploratory. It’s a potent combo because we get super experimental and weird when no one…
Singapore Shoefies and the Barefoot Boss
While Lady Ash hopped off a plane and spent the whole day Being the Boss, the rest of the Vue team (well, two of us) were debating another one of life’s important questions — what do you wear in sunny Singapore? As usual, Instagram to the rescue. We started with…
What’s Iced Coffee Got to Do With Fashion?
Exploring the enormous business impact of color choices on eCommerce businesses. Buttercup. Iced Coffee. Limpet Shell. Fiesta. Peach Echo. These aren’t just random phrases. They’re colors. Specifically, they’re five of the ten colors that made it into the Pantone Fashion Color Report Spring 2016. If you take only a cursory…
Selling Style and Other Intangibles on the Internet
A modified TV set, a phone line and a transaction-processing computer. Throw in a hankering to avoid the boring, weekly grocery run, and new signals lit up in Michael Aldrich’s mind. This led to the creation of a revolutionary, makeshift eCommerce system all the way back in the 70s. Since…
33 Fashion Tech Quotes for 2016
In late 2015 Decoded Fashion, global fashion events leader, held its New York Summit, and hosted hundreds of professionals in fashion and technology to learn from game changers at big brands and startups. Over two days of panels and workshops, experts in retail, content, social, mobile, and data shared their…
The Future Of Fashion As We See It
It’s 1939. A TV news program, Pathetone Weekly, runs a segment to predict what the 21st century woman will wear. They call it Eve, Ad 2000! One prediction in the show boldly conjectures that women will forgo skirts in favour of pants in the year 2000. Others foresee cantilever heels…